Spice Launches Android Smartphones Horizon MI-500, Craze MI-355 Priced At Rs.11,999 & Rs. 6,499


Indian handset maker, Spice has launched two Android based smartphones to get greater foothold in ever expanding smartphone market in India. The Android ICS based Spice Stellar Horizon Mi-500 is priced at Rs 11,999 while the Spice Stellar Craze MI-355 will be sold for Rs 6,499.

Spice Stellar Horizon Mi-500 has following salient features :

  • 5″ inch capacitive touchscreen
  • 1 Ghz Snapdragon processor
  • Android ICS operating system
  • 512 MB RAM
  • 4 GB of internal memory which is expandable to 32 GB
  • 5 megapixel autofocus rear camera along with a VGA front camera
  • SRS audio sound enhancement
  • Bluetooth, WiFi, GPS
  • 2150 mAh battery

Spice Stellar Smartphones Launch

Spice Stellar Craze Mi-355 has following features :

  • Android 2.3 Gingerbread operating system but is upgradable to Android 4.0.
  • 5 megapixel rear camera along with 0.3 megapixel front camera
  • 3.5″ inch capacitive touchscreen
  • 800 Mhz processor
  • 1420 mAh battery
  • Bluetooth, WiFi, GPS

Both are dual SIM phones and will be available in India by the end of this month. Both will also come with Netqin anti-virus preloaded.

The smartphone category, which has traditionally been dominated by players like Samsung, Apple, HTC,LG and Sony, is witnessing a lot of action lately as domestic companies like Micromax and S Mobility launch their devices to take on these multinational giants. “We are focussing on evolving from a feature phone brand to a smartphone company. It will take us 2-3 years in the segment to make a mark as it will take time to assure people that our devices are as packed with capabilities as that from any other vendors,” said Kunal Ahooja, Global Head (Devices)- S Mobility.

The company had launched Android-based smartphones last year. This year, it plans to launch eight new devices under ‘Stellar’ as well as double its smartphones sales in the next couple of quarters.

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